The Results
Higher Attendance at Shows
The polished branding boosted the band's credibility, resulting in greater interest and attendance.
Increase in Merchandise Sales
The logo design translated perfectly onto merchandise, generating additional revenue.
Consistent Visual Presence
Used across posters, event flyers, and social media, the logo has become a key part of the band’s identity.
Increasing Brand Recognition for Rock Band
See how we crafted a bold and versatile logo for The Nyachty List, a yacht rock band that brings smooth coastal vibes to St. John's.
Overview
The Nyachty List is a yacht rock band based in St. John’s, Newfoundland. To stand out in the local music scene, the band needed a cohesive brand identity and a logo that embodied their unique sound and style.
The Challenge
The band sought to create a recognizable brand to attract larger audiences and generate excitement for their live performances. They also wanted to establish a consistent visual identity for use across promotional materials, merchandise, and social media.
Our Approach
We designed a custom logo that perfectly captures the spirit of the band’s music—fun, laid-back, and effortlessly cool. The logo’s typography and design elements evoke a nautical feel with a retro twist, creating a memorable visual identity.
Discovery & Concept Development
Collaborated with the band to understand their music style and the emotional experience they wanted to evoke.
Explored nautical themes, retro aesthetics, and elements of leisure to inspire logo concepts.
Logo Design
Created a bold, versatile logo that reflects the band’s coastal roots and smooth sound.
Incorporated retro-inspired typography and imagery to capture the essence of yacht rock.
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Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.
Hear From The Client
Amazing work on our logo, posters, and banners for our events! Worked with me every step of the way to best represent our brand, we've received incredible feedback on the designs!
Josh Chancey - Cabot Power Productions
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